Ice Therapy Trend 2026

Cold therapy, often called cryotherapy, involves applying ice packs or ice baths to reduce inflammation, numb pain, and speed muscle recovery after intense exercise or injury. It constricts blood vessels, limiting swelling, then flushes waste products as tissues rewarm. Athletes, post-surgical patients, and those with acute sprains or tendonitis benefit most, using it in short, 15-20 minute sessions.